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6. Evaluating smart grocerys 6.1 Criteria for evaluating new food markets Criteria for evaluating the geographic market in habitual give away figures ? utilize of population ? Development of gross domestic product ? Development of GDP per capita Criteria for evaluating exertion markets inside the geographical market Key figures ? Development of quantities in gibe and per sub-market ? Development of prices in gist and per sub-market ? Development of market volume in total and per sub- market heavy restrictions for economic activities ? achievable legal forms ? Conditions for profit repatriation ? Conditions for sales (e.g. topical anaesthetic production) ? operations chances Market system ? Players ? Flows of products and services ? Flows of information Society ? political system ? ethnic and spiritual groups ? Languages ? Demographic structure ? pagan distance ? policy-making risks Producers and traders ? Sub-markets ? guinea pig and international competitors ? Wholesalers and retailers ? Competitive intensity Infrastructure ? calling infrastructure nodes ? Telecommunications infrastructure ? health charge system ? Link between client segments and sub-markets; industry segments ? shoot similarity ? Customer segments © 2012 R. Grünig/D. Morschett 6. Evaluating new markets 6.

2 Process for evaluating new markets 1. Producing an initial controversy of potential new markets = usual taking over of steps = more or less important possible loops 2. Eliminating the less good-natured markets 3. Selecting the well-nigh attractive markets © 2012 R. Grünig/D. Morschett 6. Evaluating new markets 6.3 Chinas BERI ratings 2001 to 2007 socio-economic class Combined score Political risk index operations risk index absolution and repatriation reckon 66 67 69 70 71 72 73 2001 2002 2003 2004 2005 2006 2007 (BERI, 2009) 57 58 58 59 60 61 61 56 56 56 56 56 57 57 49 50 50 51 52 53 53 © 2012 R. Grünig/D. Morschett 6. Evaluating new markets 6.4 Capacity...If you pauperization to get a to the full essay, coif it on our website: Orderessay

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