Marketing Project

Final Project: Keyrouz bakery 1.History of Keyrouz bakeshop: In 1968, Keyrouz bakery was founded in Jdeidet Ghazir in Lebanon. It started as a family investment where perplex and male child worked together. Time by time, Keyrouz bakery starting line growing hugely and it then became a well-known bakery. The approximately significant facet about Keyrouz bakery is that the ingredients of their products are unwarranted from the farm. Not however is Keyrouz a Bakery, but a restaurant, pastry, umber shop, and cheese and tenderness shop as well; This full variety serves as a strong competitive avail over competitors. Keyrouz Bakery operates in different branches including Jdeidet Ghazir, Jounieh, Jisr El Bacha, go against El Fil, Beirut, Hazmieh, Maameltein, and some(prenominal) more. 2.The Mission Statement: We aim to resume provision portentous products and keeping our customers satisfied to a fare-thee-well extent. We also look to lay down new pr oducts and services, and cater to outstanding events. Our faculty works fierily on innovating ground-breaking methods to make our variety of products as fresh and processed as possible. 3.

Keyrouzs Microenvironment: Comp any(prenominal): Just homogeneous any other company, Keyrouz Bakery contains several departments such as The market Department, The Financing Department, The Human Resources Department, The Distribution/Logistics Department, and The Operations Department. To substantiate a good relationship among departments, Keyrouz Bakery has its own dodge by first recruiting specialized people who lead the pass off in their various departments and then strengthening bonds amo ng departments to yield get out results. S! uppliers: Ingredients fresh from their own farm. In addition to other suppliers. Customers: Keyrouz Bakery acquires cardinal types of customers: consumers and businesses. In the first type, this company sells its products to households and final consumers every last(predicate) over Lebanon. Moreover, in the second type, businesses also purchase from Keyrouz Bakery in...If you want to get a full essay, order it on our website: OrderEssay.net

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